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Larry Kim - Marketing Guru Who's Taking Chatbots To The Next Level

Larry Kim is a well-known figure in the marketing world, known for his expertise in digital marketing and his innovative approaches to advertising. With a career spanning over two decades, he has made a significant impact in the industry and has been recognized for his contributions with numerous awards and accolades.

Mar 09, 2023120.4K Shares1.7M ViewsWritten By: Alastair MartinReviewed By: James Smith
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  1. Quick Facts About Larry Kim
  2. Larry Kim Early Life And Education
  3. Career Of Larry Kim
  4. Contributions And Achievements Of Larry Kim
  5. Larry Kim's Net Worth
  6. Lessons To Learn From Larry Kim
  7. Interesting Facts About Larry Kim
  8. People Also Ask
  9. Conclusion

Larry Kimis a renowned marketer, entrepreneur, and innovator known for his expertise in digital marketing and his innovative approaches to advertising. With a careerspanning over two decades, he has made a significant impact in the industry and has been recognized for his contributions with numerous awards and accolades.

Kim's passion for marketing led him to found WordStream, a provider of online advertising software and services, which he grew into a multi-million dollar company with over 10,000 customers. He later founded MobileMonkey, a platform that enables businesses to create and manage chatbots on popular messaging apps such as Facebook Messenger and SMS.

Quick Facts About Larry Kim

NameLarry Kim
ProfessionEntrepreneur
Net worth$100 million

Larry Kim Early Life And Education

Larry Kim was born and raised in Canada, where he attended the University of Waterloo and graduated with a Bachelor of Mathematics degree. He later pursued a Master's degree in BusinessAdministration from the Massachusetts Institute of Technology (MIT).

Career Of Larry Kim

Larry Kim presenting
Larry Kim presenting

Kim began his career as a software engineer, working for companies such as Lotus Development and Rational Software. However, his passion for marketing led him to found his own company, WordStream, in 2007. WordStream is a provider of online advertising software and services, and under Kim's leadership, it grew into a multi-million dollar company with over 10,000 customers.

In 2018, WordStream was acquired by Gannett Co., Inc., a media and marketing solutions company. Kim continued to lead the company as its CEO until 2020, when he stepped down to focus on his new venture, MobileMonkey.

MobileMonkey is a platform that enables businesses to create and manage chatbots on popular messaging apps such as Facebook Messenger and SMS. Kim founded the company in 2017 and has since grown it into a leading provider of chatbot solutions.

Contributions And Achievements Of Larry Kim

Kim's contributions to the marketing industry are numerous, and he has been recognized for his innovative approaches to advertising. He has been named the "Most Influential PPC Expert" by PPC Hero, and he was also listed as a Top 25 Most Influential PPC Expert by PPC Hero in 2017.

In addition to his work at WordStream and MobileMonkey, Kim is a frequent speaker at marketing conferences and has authored several books on digital marketing, including "The Ultimate Guide to Google AdWords" and "10 Ways to Make Your Marketing Videos More Awesome".

Larry Kim's Net Worth

Larry Kim's net worth was estimated to be around $100 million. Larry Kim's primary source of wealth is his career in marketing and entrepreneurship. He founded WordStream, a provider of online advertising software and services, which he grew into a multi-million dollar company with over 10,000 customers.

He later founded MobileMonkey, a platform that enables businesses to create and manage chatbots on popular messaging apps such as Facebook Messenger and SMS, which has also likely contributed to his wealth.

Lessons To Learn From Larry Kim

Larry Kim - Marketing Festival 2015 Q&A

Larry Kim's success in the marketing industry can serve as a source of inspiration for aspiring marketers and businessleaders. Here are some key lessons to learn from his career:

Be Passionate About Your Work

Kim's passion for marketing led him to find his own company, and he has since dedicated his career to helping businesses succeed in the digital age. His passion and dedication have been instrumental in his success, and serve as a reminder that pursuing what you love can lead to great things.

Embrace Innovation

Kim's innovative approaches to advertising have helped him stand out in a crowded industry. By constantly pushing the boundaries and embracing new technologies, he has been able to stay ahead of the curve and deliver results for his clients. Embracing innovation can be a key driver of success, no matter what industry you are in.

Kim's success is in part due to his deep understanding of the marketing industry and its evolving trends. By staying up-to-date with the latest developments and technologies, he has been able to stay ahead of the competition and deliver cutting-edge solutions for his clients. Keeping a pulse on industry trends can help you anticipate changes and capitalize on new opportunities.

Focus On Results

Kim's focus on delivering results has been a driving force behind his success. By measuring and analyzing data, he has been able to optimize his strategies and deliver measurable results for his clients. Focusing on results can help you stay accountable and ensure that your efforts are delivering real value.

Share Your Knowledge

Kim's commitment to sharing his knowledge through speaking engagements and authoring books has helped him build a reputation as a thought leader in the marketing industry. By sharing your expertise with others, you can build your personal brand, help others succeed, and contribute to the growth of your industry.

In conclusion, Larry Kim's career offers valuable insights into what it takes to succeed in the marketing industry. By embracing innovation, staying on top of industry trends, and focusing on delivering results, you can achieve success in any industry. And by sharing your knowledge and passion with others, you can help drive growth and change in your field.

Interesting Facts About Larry Kim

  • Kim was born in Korea and grew up in Canada. He graduated from the University of Waterloo in Ontario, Canada.
  • He founded WordStream in 2007 and served as its CEO until the company was acquired by Gannett in 2018 for $150 million.
  • Kim is a well-known speaker and has given keynote speeches at major marketing conferences such as Pubcon, SMX, and Inbound.
  • He is a prolific writer and has contributed articles to major publications such as Forbes, Inc., and Search EngineJournal.
  • Kim is a recognized thought leader in the marketing industry and has been featured in major media outletssuch as The New York Times, The Wall Street Journal, and CNBC.
  • In addition to his marketing career, Kim is also an avid poker player and has won several major tournaments.
  • He is the author of the book "The PPC Book: How toWrite Killer PPC Ads, Build a User-Friendly Website, and Implement PPC Strategies That Get Results."
  • Kim founded MobileMonkey in 2017, which has quickly become one of the leading platforms for building chatbots on messaging apps.
  • He is known for his humorous and irreverent approach to marketing and has become a popular figure on social media.
  • Kim is a strong advocate for diversity in the workplace and has spoken about the importance of creating inclusive and supportive environments for employees.

People Also Ask

Who Is Larry Kim And What Is He Known For?

Larry Kim is a marketer, entrepreneur, and innovator known for his expertise in digital marketing and his innovative approaches to advertising. He is the founder of WordStream and MobileMonkey and has been recognized for his contributions to the marketing industry with numerous awards and accolades.

How Did Larry Kim Get Started In Marketing?

Kim's interest in marketing began during his time as a software engineer when he discovered a passion for search engine marketing. He founded WordStream in 2007 to help businesses improve their online advertising strategies, and has since become a prominent figure in the industry.

What Is Larry Kim's Philosophy On Marketing?

Kim believes in embracing innovation and staying ahead of industry trends in order to deliver results for clients. He also emphasizes the importance of measuring and analyzing data in order to optimize strategies and achieve measurable results.

Conclusion

Larry Kim's contributions to the marketing industry are numerous, and he has been recognized for his innovative approaches to advertising. He has been named the "Most Influential PPC Expert" by PPC Hero, and he was also listed as a Top 25 Most Influential PPC Expert by PPC Hero in 2017.

Throughout his career, Kim has left a lasting impact on the marketing industry, inspiring and empowering others to pursue their passions and embrace innovation. His dedication to pushing the boundaries of marketing and advertising makes him an important figure in the industry, and one to watch for years to come.

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