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How To Move Your WordPress Site To A New Domain (Best Practices)

Take your WordPress site to a new domain with our easy-to-follow guide. Ensure SEO success and minimize downtime during the migration. Get expert tips!

Nov 21, 20241K Shares15K ViewsWritten By: Alastair MartinReviewed By: James Smith
Jump to
  1. 1. Why You Might Need To Move Your WordPress Site To A New Domain
  2. 2. Things You Need Before Moving WordPress To A New Domain
  3. 3. How To Move WordPress To A New Domain (Step-by-Step)
  4. 4. Handling SEO During The Migration
  5. Post-Migration Checklist
  6. FAQs About Moving WordPress To A New Domain
  7. Conclusion
How To Move Your WordPress Site To A New Domain (Best Practices)

Migrating your WordPresssite to a new domain doesn’t have to be a complex or intimidating process. Whether you’re rebranding, optimizing for SEO, or simply refreshing your online presence, a domain migration can offer a fresh start. However, failing to handle it properly can result in traffic loss, ranking drops, and broken links.

1. Why You Might Need To Move Your WordPress Site To A New Domain

There are various reasons why WordPressusers decide to migrate their site to a new domain. Some of the most common include:

How To Migrate WordPress Site to Another Domain 2024 ? (Only Few Clicks)

1. Rebranding

If you’ve decided to shift your brand’s focus or update your businessname, a new domain can represent your new direction. Rebranding can help you align your domain with your values or niche, offering better clarity and recognition.

Real-Life Example: A local coffee shop wanted to transition from a generic name to something that reflected its unique story. After moving to a domain that matched its brand’s vision, the shop saw a 20% increase in local search visibility within just three months.

2. SEO Optimization

Over time, your old domain may accumulate penalties, or simply lack the keyword-rich URLs needed for strong SEOperformance. A domain migration allows you to optimize your SEO strategyby selecting a more relevant domain nameand ensuring that all SEO factors are optimized.

3. Better User Experience

A more concise, relevant, or easy-to-remember domain can improve user experience, making it easier for visitors to find and recall your site. A streamlined domain can also make your site more shareable and link-worthy.

2. Things You Need Before Moving WordPress To A New Domain

Before diving into the migration process, it's crucial to prepare adequately to avoid any issues down the road.

Things You Need Before Moving WordPress To A New Domain
Things You Need Before Moving WordPress To A New Domain

1. Backup Your WordPress Site

Backing up your WordPress site is the first and most important step. Without a reliable backup, you risk losing your content, settings, and design if anything goes wrong during the migration.

See Also: What is Public Relations Marketing?

Use a plugin like Duplicator or UpdraftPlus to back up both your website files and database. You can also manually back up your WordPress files via FTP and export your database through phpMyAdmin.

Visual Aid Suggestion: Insert a screenshot here showing the Duplicator Plugin interface, specifically the "Create New" backup option.

2. Access To Your Hosting Accounts

Ensure you have full access to both your old and new hosting accounts. This is necessary for file uploads, database imports, and DNS changes. Make sure you know how touse FTP or File Manager to upload files to the new domain.

3. SSL Certificate For The New Domain

After migration, ensure your new domain is secure by setting up an SSL certificate (HTTPS). This is especially important if you are moving from HTTP to HTTPS, as failing to do so will result in security warnings for your visitors.

3. How To Move WordPress To A New Domain (Step-by-Step)

How To Move WordPress To A New Domain (Step-by-Step)
How To Move WordPress To A New Domain (Step-by-Step)

Follow these detailed steps to migrate your WordPress site smoothly:

Step 1: Back Up Your WordPress Site

  • Install Duplicator or your preferred backup plugin.
  • Create a full backup of your website, including the database and media files.
  • Download the backup to your computer and store it in a secure location.

Step 2: Upload Files To The New Domain

  • Log into your new hosting account via SFTP or File Manager.
  • Upload all the backup files (including installer.php) to the root directory of your new domain’s web space.

Step 3: Import Your Database

  • Create a new MySQL database on your new hosting account.
  • Import your old database into the new one using phpMyAdmin.

Real-Life Case: One website experienced issues with imported database paths because the old database name was hardcoded into URLs. By manually editing the SQL dump, they avoided losing data during the import.

Visual Aid Suggestion: Include a screenshot of phpMyAdmin where users can import the database.

Step 4: Edit The Siteurl And Home Options

  • In phpMyAdmin, open the options table.
  • Update the siteurl and home values to the new domain.
  • Failure to do this step correctly will cause your WordPress site to break or redirect incorrectly.

Step 5: Update Connection Details In Wp-config

  • Edit the wp-config.php file with the new database credentials.
  • Ensure the database name, username, and password match the new database.

Step 6: Check Your Site On The New Domain

Check Your Site On The New Domain
Check Your Site On The New Domain
  • After making the necessary changes, check your site on the new domain. Ensure everything is functioning as expected.
  • If any issues arise, confirm the siteurl and home entries are correct.
  • Go to Settings > Permalinks in your WordPress admin dashboard.
  • Click Save Changes to regenerate the .htaccess file.

Visual Aid Suggestion: Insert a screenshot of the Permalinks settings in WordPress.

Related: Public Relations Vs Advertising - What's The Difference?

Step 8: Fix Broken Images With Better Search Replace (Optional)

If images are broken due to the domain change, use the Better Search Replace plugin to replace old URLs with the new domain across your entire site’s database.

Visual Aid Suggestion: Show a screenshot of the Better Search Replace interface in WordPress.

Step 9: Recheck Your Site (Optional)

Double-check your site to ensure all links, images, and pages are working correctly.

4. Handling SEO During The Migration

SEO is one of the most critical aspects of a domain migration. Here’s how to preserve your rankings:

Handling SEO During The Migration
Handling SEO During The Migration

1. 301 Redirects

  • Set up 301 redirectsfrom the old domain to the new one. This ensures that search engines and visitors are automatically redirectedto the correct page on the new domain.
  • In the .htaccessfile on your old domain, add the following code:

Unsupported elementNode please report to admin:

{"type":"code","children":[{"text":"ruby Copy code"},{"text":"RewriteEngine on RewriteRule ^(.*)$ http://www.newdomain.com/$1 [R=301,L]","code":true}]}

2. Notify Google About The Domain Change

Use Google Search Console’s Change of Address tool to notify Google of the migration. This tool helps ensure Google updates its index to reflect the new domain.

3. Monitor Traffic And Rankings

Monitor your site’s performance in Google Analyticsand Google Search Console. You may experience a temporary drop in traffic, but with proper redirects, rankings should stabilize.

Post-Migration Checklist

Use this final checklist to ensure everything is set up properly after migration:

  • Verify all 301 redirects are functioning.
  • Test site functionality, including internal links, images, and media.
  • Confirm the SSL certificate is active on the new domain.
  • Update external backlinksto point to the new domain.
  • Submit the new sitemap to Google Search Console for quicker indexing.

FAQs About Moving WordPress To A New Domain

Do I Need To Notify Google When I Change My Domain?

Yes, use Google Search Console’s Change of Address tool to inform Google about the domain switch.

How Long Does It Take To Migrate A WordPress Site To A New Domain?

The migration itself can take several hours, but it may take weeks for Google to fully re-index your site and stabilize rankings.

Will My SEO Rankings Drop After The Migration?

Temporary fluctuations are normal, but if you follow best practices like setting up 301 redirects, SEO rankings should recover.

Conclusion

Moving your WordPress site to a new domain is an important step that can bring benefits such as improved SEO, better branding, and user experience. By following this comprehensive guide and taking care to preserve SEO value, you can ensure that your migration goes smoothly and that your site continues to perform well after the switch.

Read Also: Defining Brand Reputation - The Power Of Perception

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