7 Best Social Media Automation Tools That Will Make Your Job Easy (2021)

Best Social Media Automation Tools
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Social media is an excellent place to Hangout, connect with your friends, and share your life experiences. However, today it has become a primary source of traffic for internet marketers and e-commerce stores.

There are 10s of different social media channels, each having their own set of rules, diverse user base, and type of visuals supported.

Some of the popular ones are Twitter, Facebook, Pinterest, and Instagram. Being a solo marketer, it is harder to manage all these accounts and post consistently at the right time.

Also, you may be in a different time zone against your target visitors country, and it makes sense only if you’re able to post when your target visitors are online.

So, what’s the best option you have?

Start using social media automation tools. There are multiple social media automation tools for every channel, and it makes only sense to use one of it to automate your promotion strategy.

In this post, I am sharing the best social media automation tools for busy bloggers and how to use it to the fullest. The good thing is that all of these tools are either completely free or have a trial version available. So, there are no reasons, why you shouldn’t use these and save your valuable time.

Let’s get started.

1. Buffer for Facebook and Twitter

Buffer for Social Media Automation

The first social media automation tool in our list is Buffer albeit one of the most popular ones as well. The buffer is prominently used for Facebook and Twitter schedule.

However, it also supports Google+, LinkedIn, Instagram, and Pinterest (pro version only.) One of the significant advantages of using Buffer for Facebook and Twitter is auto-shortening URL, which helps in keeping the post under the limit and looks better.

Also, you can keep track of performances of posts and tweets, and repost the most popular one with a single click. The free plan allows you to connect up to 5 social media channels and schedule up to 10 posts in a buffer.

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How To Schedule using Buffer

After you had signed up and linked your accounts, there are three possible ways you can add a post in your queue (or like Buffer like to call it ‘buffer.’)

  • Using Buffer Dashboard
  • Chrome Extension
  • Buffer Smartphone App

While using browser extension, you can also utilize the advance post scheduler called “Power Scheduler.” Basically, it helps you schedule the same post, at different times, to various social media account.

It is how it looks in action.

Buffer Power Scheduler

As you can see, it lets you individually decide the timing and the social media accounts.

Get Buffer

2. ViralTag for Pinterest

ViralTag - Social Media Automation Tool for Pinterest

You might not be a big fan of Pinterest, but trust me it is a goldmine for targeted, high-converting traffic. Pinterest is mostly neglected by bloggers as they believe it is just for fashion, recipe, and food bloggers, but it is not.

Interestingly, Pinterest is one of my biggest source of traffic, and I get 3000+ page views from Pinterest every single month. And I spend a maximum of 15-20 minutes daily scheduling my pins to group boards.

I use and trust ViralTag as my favorite automation tool for Pinterest. It is definitely the most feature-rich tool available at an affordable pricing point.

ViralTag is mainly focused on Pinterest, but not limited to it. Along with Pinterest, ViralTag allows you to schedule posts to six more social media channels, namely –

  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • Tumblr
  • Linkedin

So if you don’t want to invest in buying multiple tools, you can just buy ViralTag and schedule posts to all channels from a single dashboard. You can read my review of ViralTag to understand the working of ViralTag.

Get ViralTag

3. TweetDeck for Twitter

Tweetdeck for twitter

The next awesome social media tool for automation is TweetDeck. It is a Twitter-only tool, officially created by the Twitter team, to help you manage your Twitter account and schedule tweets from a single dashboard.

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TweetDeck is a handy tool, which lets you browse your Twitter feed, read notifications, and messages on a single screen.

You can add more columns and browse through multiple columns at a single time. It enables you to schedule multiple tweets quickly, and also the user suggestion is supported, which makes tagging people a lot easier.

Tweetdeck is a great replacement for Twitter for those who want to multitask and use Twitter like a PRO.

Get Tweetdeck

4. Later for Instagram

Later for Instagram

Both Buffer and ViralTag support Instagram but Later is a more convenient and feature-rich option for Instagrammers, which allows you to schedule posts.

Due to the nature of the application, Later doesn’t have direct permission to access your Instagram account and automatically post to it.

Therefore, it uses a reminder/notification feature, where you get notified every time a post is near its scheduled time. After that, all you’ve to do is click and post it on your Instagram.

Get Later

5. Revive Old Post WordPress Plugin

Revive Old Post Plugin for WordPress

Technically not a tool, but a great WordPress plugin to keep your Social Media presence alive.

Revive Old Post (formerly Tweet Old Post) will automatically repost your old blog post from time to time to different social media channel.

As of today, it supports three major Social Media Channels – Facebook, Twitter, and Linkedin. Since I started using the plugin, I have seen a real increase in the traffic on my blog, and I don’t have to do any hard work.

You can also choose to exclude specific categories or post and make sure only the best of the articles are re-posted automatically. There’s also a pro version of Revive available which costs $75/year for one personal website.

If you’re a serious blogger who wants to join blogging as a full-time profession, I would suggest you try out the pro version. It’s worth what you’re paying.

Get Revive Old Post

6. Quuu for Auto Content Curation

Quuu Social Media Automation Tool

I started using this amazing tool last month and believe me when I say, I love it!

Quuu is not a tool where you create content and schedule to be shared, but it is much more and better. With Quuu you can choose the best categories that define your blog, and it’ll automatically curate some of the best articles in that niche and share it on your behalf.

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It connects to your buffer account and uses the same for scheduling. The curated contents are automatically optimized with hashtags and mentions which helps in keeping the audience engaged and staying active.

With the free account, you can curate and schedule up to 2 suggestions per day across 5 different interest categories. You can also select whether you want the recommendations to be automatically shared or stay in pending status for you to approve.

Overall, it is a must-have tool to continually share amazing articles with your readers.

Get Quuu

7. Trello Boards

Trello for Board Management

While scheduling too many social media accounts, it is a smart move to have a social media promotion plan ready.

Trello Boards is a great (and free) way to create a timetable, keep the record of results, and efficiently update your marketing strategy.

You can also create a board to maintain records of username and password if you’re using multiple accounts for one social media channel. I use Trello to help me blog consistently, and it is working correctly for me.

Get Trello

Read More: A massive list of 35 free online tools for bloggers.

Final Words

If you’re not an SEO expert and have a love-hate relationship with Google, social media has to be your primary source of traffic. And to manage everything accurately and to not be frustrated, it is recommended to use above mentioned tools. These tools will fasten up your work and leave you with extra time for other important stuff.

What social media automation tools are you using? Mind sharing your experience with me and other readers? Scroll down and start writing about it in the comments section below.

And do share this post with your friends and followers on different social media channel. There are handy social media sharing buttons available.

24 thoughts on “7 Best Social Media Automation Tools That Will Make Your Job Easy (2021)”

  1. Hii,
    This is the age of internet and people spent a lots of time on social media. Yes, it became main source of traffic for online marketers. I have a website and i do online marketing. As a result, these will help me a lot on social marketing. Thanks for sharing such post.

  2. Hi Shafi,

    You’ve mentioned all the important tools and points.
    These tools are truly great. For a full-time blogger, it is not an easy task to handle all social media accounts consistently.

    I’d rather pay for the tools and see better results than not paying and not able to be consistent on social media. One could save time to do other important tasks.

    Social media has become a necessity for every internet marketer or offline marketer.
    Let’s be thankful for all these helpful tools.

    Jeangam Kahmei

  3. Dear Khan
    Its a nice read to know about these great tools. My blog’s social signals are zero & I am looking forward to take on it. Can you please suggest me where to start. How to make proper pages on social media like Facebook, Twitter, Linkedin etc. I am not goof at Photoshop but very good at power point. If i could get some templates will be very helpful.

    • Hi Yamin,

      I don’t have any templates but I’m sure Google can help you with that. There are also tons of step-by-step guides available you can follow to create social media pages.

      Good luck 🙂

  4. Hi Shafi,

    Thanks for your article and sharing your thoughts on the different social media tools!

    In your article you say:
    “There are multiple social media automation tools for every social media channel, and it makes only sense to use one of it to automate your promotion strategy”

    I was looking for a solution to cross-promote content on social media channels. But, most tools offer only to connect to a limited number of social media channels, even the popular ones like Buffer or Hootsuite.
    Now i´m using Blog2Social as plugin for WordPress. Here you can connect your WordPress blog to Facebook, Twitter, LinkedIn, Google+, Instagram, Pinterest, Reddit, Tumblr, Medium, Torial, Flickr, Diigo and Bloglovin. That´s very handy if you want to get all your channels together on one platform and also to reach out to people.

    The free version of Blog2Social is already a good choice which offers you a whole bunch of great features for automatic sharing of individually customized content on all connected social media networks.

    Maybe it´s an interesting suggestion for a new list.

    Thank you and kind regards,

  5. Hi Shafi,

    Huge Tweet Deck fan here. Love it. Nice list of tools too.

    TD is in and out easy. Like I log in, set up lists, and all the information flows to me quite effortlessly. Through the lists, engagements, RTs, and free flowing tweets based on specific hash tags.

    I love it. Big time saver. As are all these tools.

    Thanks for sharing.


    • Hi Ryan,

      Glad to see you again on my small blog. TD is definitely a time saver and one of the easiest tools for social media scheduling. I’ve been using it for quite some time and it works like a charm.

      Keep visiting 🙂

  6. Hi Shafi,
    Some of the tools you mentioned here are new to me.
    I use Buffer because I worked mainly on Facebook and Twitter. Hootsuite is also very good.
    Anyway nice written article. I will use some of the toos from your list.
    Thanks for sharing.


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